The CRM Success Show
Talking with the people who own the largest and most complex CRM systems, with a strong focus on Salesforce. https://www.crmsuccess.show/
For the executive, admin, architect, and RevOp leader running Salesforce orgs at scale. Every other week, a we interview the people who actually own the system, prior guest include leaders at Walmart, Rockwell, Gusto, credit unions, and nonprofits, and every industry in between. Talking about data migrations, development, change management, partner selection, AI rollouts, Agentforce, team building, and the decisions that went sideways.
Your Host on LinkedIn:
Maz: https://www.linkedin.com/in/davidmasri/
Khero: https://www.linkedin.com/in/kherothetxrecruiter/
Episodes
52 episodes
#44 Jeff Wilshire - Mooyah Burgers : Customer Loyalty in the Restaurant Industry
Episode: #44Get to know your Guest.Featured Jeff WilshireAfter nearly four decades in marketing leadership (including 19 years with
#43 Emily Malanos - Thriving in an M&A Environment
Featured Emily MalanosEmily has a proven track-record of leading Digital Transformations and Revenue Operations with deep expertise on CRM Strategy specializing i...
#42 Rich Walker - Quik! : Building Products in the AI Era
Featured Rich Walker 🏁Who is Rich Walker?Father, Husband, Entrepreneur and CEO for a wonderful team at Quik!. Also a car enthusiast, bodybuilder and love skating, bodybo...
#41 Tiffany Spencer - The Giving Kitchen: The Power of Community
Featured Tiffany Spencer ☁️With over 15 years of experience in the Salesforce ecosystem, Tiffany is a 7x certified Salesforce professional and a Salesforce MVP and Gold...
The CRM Success Show - Season 5 Recap
In this mini-episode, co-hosts David Masri & Khero Witey reflect on Season 5, what they enjoyed and what is to follow for S...
#40 Arman Piric - Rockwell Automation : Salesforce in Fortune 500: Building Teams & Product Management
Featured Arman PiricArman Piric is a technology executive and hands-on builder. As Director of Salesforce & Digital Transformation at
#39 Hector Carballosa - inav :Salesforce in Aviation
Featured Hector CarballosaHector has built his career at the intersection of enterprise technology consulting, revenue operations, and the aviation aftermarket. Regardl...
#38 Peter Schweiss - Hope Ignites: The Power of Intentional Design
Peter Schweiss is the Director of Technology Services at Hope Ignites, an international nonprofit o...
#37 Eric Nelson - Sunshine Behavioral Health : Building Engineering Teams in 2026
Eric Nelson is a builder at his core. Whether that’s high-performing teams, complex Salesforce architectures, or scalable business solutions.What makes h...
#36 Pam Hannett - Liberty Bank: Behind the Build, Salesforce in Banking
Pamela Hannett, VP of Salesforce Strategy and Execution at Liberty Bank - CTWith over 25 years of experienc...
#35 Suzie Campbell - Start Early : Data for Good a Non Profit's Journey
Suzie Campbell is the creator or 24/7 Suzie, Secretary of Dreamin’ in Data and Assistant Director, Salesforce at Start Early, leading data architecture strategy across a complex m...
#34 Christy Grow - Beacon Pointe: Salesforce & Agile in Wealth Management
Episode: #34Christy Grow is a Sr Salesforce Program Manager at Beacon Pointe who excels at bridging ...
#33 Brent Downey - Pushpay: The Human Touch and Agentforce
Featured: Brent Downey, Sr. Director of Revenue Technology of PushpayBrent Downey a Salesforce MVP and...
Bonus Episode #2: Interviewing your Host: Khero Witey
Khero Witey has spent over a decade supporting execs across North America & Europe execute on their hiring initiatives, placing over 1000+ resources at 200+ clients, ranging from Start-Ups to Fortune 500.He also holds 4x Salesforce C...
Bonus Episode #1: Interviewing your Host: Dave Masri ('Maz')
David "Maz" Masri is a veteran Data Architect and Project Manager with 20+ years of well-rounded IT experience working in various industries and IT verticals. Dave founded Gluon Digital in 2020 with the goal of promoting data migration and inte...
The CRM Success Show - Season 4 Recap
In this mini-episode, co-hosts David Masri & Khero Witey reflect on Season 4, what they enjoyed and what is to follow for S...
#32 Ankur Gupta - Ciena: Observability & AI
Featured Ankur GuptaAnkur is a senior technology executive with 20+ years leading global software engineering, GTM systems, and AI-first enterprise transformations. A...
#31 Hyung Lee - FloQast: Migrating to a New Salesforce Instance
Featured Hyung LeeHyung Lee is a seasoned applications leader with deep roots in the Salesforce ecosystem. Over his career, Hyung has become an expert at navigating the...
#30 Kevin Mossman - DUAL North America: Customer vs Partner vs Salesforce
Featured Kevin MossmanKevin is an experienced Digital CRM Leader with a broad background in both Software Development and IT Operations. Recognized for providing st...
#29 Ian Hopper - Royal College of Pathologists: Why The Public Sector Requires More Skin in the Game
Featured: Ian HopperIan is an Executive Director with 15 years’ experience in transformation, operations, and strategic growth across charities, NGOs, and the public se...
#28 Onttu Lindeman - Members 1st Federal Credit Union: Planning Large-Scale Salesforce Implementations
Featured: Onttu LindemanAs a Salesforce leader, Onttu helps organizations avoid the most common pitfalls that drain value and increase costs. He is passionate about ensurin...
#27 Rob Lajeunesse - Angi: Einstein, AI & Service Cloud Voice
Featured: Rob LajeunesseAs Senior Director of Product Management at Angi, Rob leads a team of Product Managers ...
#26 Pranav Lal - Gusto: How to Rebuild Team Morale After Burnout
Featured: Pranav LalPranav is an experienced technology leader with a passion for building world-class business technologies and high-performing teams. Currently, Pranav is Head ...