The CRM Success Show
Talking with the people who own the largest and most complex CRM systems, with a strong focus on Salesforce.
For the executive, admin, architect, and RevOp leader running Salesforce orgs at scale. Every other week, we interview the people who actually own the system, prior guests include leaders at Walmart, Rockwell, Gusto, credit unions, and nonprofits, and every industry in between. Talking about data migrations, development, change management, partner selection, AI rollouts, Agentforce, team building, and the decisions that went sideways.
Website: https://www.crmsuccess.show/
Your Hosts on LinkedIn (Reach Out!):
Maz: https://www.linkedin.com/in/davidmasri/
Khero: https://www.linkedin.com/in/kherothetxrecruiter/
The CRM Success Show
Latest Episodes
Driving business outcomes - Enterprise Architecture - Daniel Hurtibuise, Builders First Source (#48)
In this episode, Daniel Hurtubise, Senior Engineering Manager at Builders First Source, shares his experience leading Salesforce teams and connecting technology with real business needs. Daniel discusses Salesforce architecture, da...
Greenfield Implementations in Bio-Tech - Charles Van Fleet, Standard BioTools (#47)
What does it take to successfully consolidate two Salesforce orgs after a merger? In this episode, Charles Van Fleet, Senior Director of Enterprise Applications at Standard BioTools, shares how his team approached a complex Salesforce greenfiel...
Disruptive Change Management - Richard Kadeg (#46)
Why is change management still treated as optional when poor adoption can derail even the best technology implementation? In this episode, we explore why transformation projects fail, how to measure change management separately from project del...
Building a Community of Practice - Paul Kobs, Graco (#45)
How can a Salesforce Community of Practice improve governance, collaboration, and operational efficiency across a large organization? In this episode, Paul Kobs shares insights on building and scaling enterprise Salesforce teams, creating effec...
Customer Loyalty in Restaurants - Jeff Wilshire, Mooyah Burgers (#44)
What does it take to build customer loyalty in the restaurant industry? In this episode, Jeff Wilshire shares insights on restaurant loyalty programs, customer experience, digital engagement, marketing technology, and using customer data to cre...